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Excerpt: Jeff Benedict's 'LeBron' - How Nike Signed LeBron James
How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer
LeBron James & Adidas: The Unorthodox History - Boardroom
LeBron James & Adidas: The Unorthodox History - Boardroom
Why LeBron James is Nike's for life | LeBron James | The Guardian
LeBron James, DeMar DeRozan Cover Adidas Logo on Drew League Jerseys
LeBron James Signs Lifetime Deal With Nike - FloHoops
Offered LeBron James $100 Million": Sonny Vaccaro Details How Like Michael Jordan, Adidas Missed out on The King - The SportsRush
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
After Bronny James' New Deal and LeBron James' Iconic “Year 20” Post with Nike, Adidas Set on Last-Gasp Attempt for Retro Sneakers - EssentiallySports
LeBron James Shows Out in Drew League Return | Hypebeast
The Legal And Contractual Issues Surrounding LeBron James Wearing Adidas: Exploring The Possibilities | BashaBearsBasketball.com
LeBron James Nike: King Jame's Lifetime Deal is Bonkers
LeBron James agrees to a $97.1M contract extension with the Lakers : NPR
LeBron James covered Adidas logo while playing in Drew League, just like Michael Jordan did | Marca
May 22, 2003 – High school basketball star LeBron James signed with Nike $90 million | AthleticPoetics
Just How Big is Lebron James' Lifetime Nike Contract? | Digital Trends
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James & Adidas: The Unorthodox History - Boardroom
LeBron James' furthers brand power in China' with controversial remarks
LeBron James posts cryptic Liverpool hint after club announce Nike kit deal - Daily Star
Sonny Vaccaro Explained How He Left Adidas Because They Lied To LeBron James About A $100 Million Contract | Fadeaway World | wenatcheeworld.com
A Reebok Executive Offered A $10M Check To 18-Year Old LeBron James To Not Negotiate With Nike Or Adidas, He Rejected The Offer, And Today, LeBron Has A $1 Billion Lifetime Deal
LeBron James turned down $10 million check when he was 18
James Harden of Houston Rockets will join Adidas as Nike opts not to match 13-year, $200 million offer - ESPN
LeBron James taped up Adidas logo during Drew League appearance
How Nike Almost Missed Out on Signing LeBron James | Sole Collector
How Adidas's Lowball Offer Sent LeBron James to Nike - The Ringer